1

Strategic Roadmap Ownership

Ability to own a product area strategically—connecting business goals to a multi-quarter roadmap.

Exceeds

Owns the long-range vision for their product area. Roadmap decisions are clearly tied to company strategy and market dynamics.

Meets

Manages a coherent multi-quarter roadmap. Balances near-term deliverables with strategic positioning.

Below

Roadmap is reactive to requests rather than proactively shaped by strategy.

Example review phrases

  • "Built the 12-month roadmap for the integration layer from scratch—it's become the foundation for the enterprise sales motion."
2

Influence Without Authority

Ability to align stakeholders across Engineering, Design, Sales, and CS without direct authority.

Exceeds

Builds alignment across conflicting stakeholder groups. Decisions stick because they're made with, not for, the stakeholders.

Meets

Generally effective at cross-functional alignment. Escalates when needed.

Below

Frequently escalates alignment issues that could be resolved peer-to-peer.

Example review phrases

  • "Navigated a 3-way disagreement between Sales, CS, and Engineering on the enterprise feature set—landed a decision everyone could execute behind."
3

PM Team Development

Mentorship and development of more junior PMs.

Exceeds

Junior PMs cite them as a primary development resource. Review quality and discovery rigor improve in PMs they mentor.

Meets

Available to junior PMs. Shares context and frameworks when asked.

Below

Limited visible investment in junior PM development.

Example review phrases

  • "Two junior PMs say their discovery rigor improved significantly after pairing sessions—can see the shift in their work product."
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Where do these examples come from in real reviews?

Most managers write performance reviews from memory—limited to what they personally observed. Confirm surfaces behavioral evidence from across the organization: who relied on this person, what they drove, how their impact extended beyond their direct manager's line of sight. Reviews written with Confirm's data are more accurate, more defensible, and faster to write.

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