Customer Success Performance Review Template

A complete performance review template for CSMs and CS managers. Covers retention, customer health, escalation handling, expansion, and cross-functional collaboration.

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IC Track (Customer Success Manager / Senior CSM)

Individual Contributor Template

1. Net Revenue Retention

NRR and GRR for the CSM's book of business. Expansion contribution alongside retention.

ExceedsNRR above 115% on book of business. Expansion happens organically, not just at renewal. Churn is negligible and flagged early when it occurs.
MeetsNRR at or above company target. GRR strong. Expansion conversations are happening. At-risk accounts identified in advance of renewal.
BelowGRR below company target. Churn is unexpected—accounts leave without early warning. Little expansion in book of business.
Example phrases:
  • "Maintained 118% NRR on a 14-account book including three high-complexity enterprise accounts—exceptional for the portfolio size."
  • "Identified churn risk at a key account 90 days before renewal and drove an executive intervention that saved the contract."

2. Customer Health Management

Portfolio health scores, QBR completion, time-to-value for new accounts, and proactive risk management.

ExceedsPortfolio health is consistently green. QBRs are completed ahead of schedule and have measurable impact on adoption. TTv for new accounts is below average.
MeetsHealth scores are monitored and acted upon. QBRs happen on schedule. New accounts reach value within expected timeframe.
BelowHealth deteriorates before intervention. QBRs are delayed or skipped. New accounts take longer than expected to adopt.

3. Escalation Management

Quality of escalation handling. Prevention rate vs. reactive management. Customer satisfaction post-escalation.

ExceedsPrevents escalations by catching signals early. When escalations occur, owns resolution end-to-end. Customer satisfaction recovers quickly and completely.
MeetsHandles escalations professionally. Loops in support and product appropriately. Customers feel heard and supported.
BelowEscalations are reactive. Resolution takes longer than expected. Customer trust doesn't recover fully. Internal teams are surprised by customer churn.
Example phrases:
  • "Resolved a critical escalation involving two executive sponsors within 72 hours—received a complimentary email from the customer's CHRO."
  • "Caught declining login rates three months before a renewal and proactively drove a re-implementation that turned around the account."

4. Cross-Functional Contribution

Product feedback quality, handoff experience from Sales, and contribution to CS team knowledge base.

ExceedsProduct team actively solicits their customer insights. Documents learnings that improve onboarding for other CSMs. Flagged Sales handoff issues that led to process improvement.
MeetsProvides structured product feedback. Works effectively with Sales on post-sale handoffs. Shares customer insights with the team.
BelowLimited product feedback. Handoff friction with Sales is recurring. Knowledge stays siloed.
Manager Track (CS Manager / VP Customer Success)

CS Manager Template

1. Team Retention Outcomes

Aggregate NRR and GRR across the team's portfolio. Churn distribution and systemic risk management.

ExceedsTeam NRR consistently above target. Churn is rare and is flagged early. No surprise churns in the manager's territory.
MeetsTeam retention meets company targets. Risk management is systematic. Churns are explained and addressed.
BelowRetention below target. Churn is often unexpected. Risk management is reactive rather than systematic.

2. CSM Development & Retention

Growth of direct reports. Flight risk in the CS team. Promotions and career progression.

ExceedsCSMs are growing and earning promotions. Low attrition. Flight risk signals in Confirm are healthy. Top CSMs want to work for this manager.
MeetsDevelopment is visible and structured. Attrition at company average. CSMs know their next level.
BelowHigh CSM turnover. No structured development framework. Top performers leave for competitors.

CS reviews built on real retention data.

Confirm connects customer health signals, cross-functional collaboration data, and flight risk to give you CS performance reviews grounded in evidence—not just end-of-quarter impressions.

80%
time saved on performance reviews
3mo
early flight risk detection
98%
review completion rate
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